Lane Crawford

MULTI-BRAND RETAILER
EIGHT DEPARTMENT STORES
HONG KONG, SHANGHAI, BEIJING, CHENGDU
TOTAL OF 585,000 SQFT

A six-year role as Creative Director of Lifestyle for the retail giant evolved into an ongoing
consultancy,  with our team seamlessly integrating into the Lane Crawford Home & Lifestyle business
to deliver a retail solution that is aligned with the eponymous, luxury multi-brand fashion retailers
identity.

Client

Lane Crawford

Industry

Retail

Services

Creative Direction
Retail Management
Trend Forecasting
Vendor Relationship Management​

With a rounded approach to curation, we have supported the home and lifestyle department to
develop seasonal collections. Trend forecasting, strategic merchandise planning and budget
development, management of key vendor relationships and mentoring of buying teams are amongst
the solutions offered to ensure that the company maintains its position as a market leader.

“When you think about it, department stores are kind of like museums.”

Andy Warhol

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